of listeners take action in response to a public radio sponsorship message*
SPONSORSHIP OPPORTUNITIES
Why Sponsor Programs on MTPR?
.webp?width=613&height=67&name=sound%20visualization%20(1).webp)
Your message stands out
- MTPR runs an average of one minute of sponsor announcements per hour, compared to commercial radio's average of fifteen to eighteen minutes of commercials per hour.
- No more than two sponsor announcements per break
Our listeners are your best customers
Create a strong, meaningful connection with the most informed, influential, connected and community-minded audience in Montana
MTPR listeners...
- conscientious consumers who shop locally and support small businesses.
- passionate about the arts and invested in seeing Montana's music, theatre, dance, and museum scenes thrive.
- generous supporters of non-profits, participate in local initiatives, and are highly active in their communities
- influential business and organization leaders who create and drive trends through word of mouth in the communities in which they live, work, and play.
87%
74%
of listeners hold a more positive view of a company that supports public radio*
72%
of listeners to prefer to purchase products from public radio sponsors*
*Source: Kantar, NPR State of Sponsorship Survey, March 2022.
Speak to us About Sponsorship Options
Sponsorship Opportunities
RADIO
:15 on-air announcements written in a straightforward style that public radio listeners expect and appreciate
Audio Stream Sponsorship
:15 announcement played at the beginning of the MTPR audio stream
Web Banners
Digital display banners including rich media and mobile
E-Newsletter Sponsorship
Digital display banner in weekly newsletters
MTPR Special Event Sponsorship
MTPR produced and support of community-focused events across the state including, including MTPR children's programming events, music performances, guest speakers, festivals (like the annual Butte Folk Fest), visiting talent, and more
Podcast Sponsorship
:15 embedded announcements in MTPR-produced podcasts